Mobile Search Strategies for Student Recruitment
Date posted: April 15, 2014
Reading Time: 8 minutesAs higher education marketing rapidly goes mobile, colleges and universities are rushing to keep up with the tech preferences and...
Infographic – Mobile Apps in Higher Education Marketing
Date posted: April 10, 2014
Reading Time: < 1 minuteColleges and universities know that a majority of their students and prospects are using mobile devices for web activity, but...
Innovative Approaches to Student Admissions
Date posted: March 5, 2014
Reading Time: 5 minutesIn the world of higher education, the beginning of March means that application deadlines for next fall’s admissions are fast...
Recruiting Russian Students: 8 Strategies for Universities
Date posted: February 18, 2014
Reading Time: 9 minutesRecruiting students from Russia in 2026 requires a very different approach from the one institutions used a decade ago. Russia’s...
The Freshness Factor: Keeping Content Up to Date
Date posted: January 24, 2014
Reading Time: 6 minutesThe complexity of the highly dynamic higher education environment makes it a constant challenge to maintain website quality, consistency and...
Reading Time: 6 minutesThe complexity of the highly dynamic higher education environment makes it a constant challenge to maintain website quality, consistency, and...
Reading Time: 6 minutesThe complexity of the highly dynamic higher education environment makes it a constant challenge to maintain the quality, consistency, and...
Away with Words – Leveraging the Power of Images
Date posted: January 20, 2014
Reading Time: 6 minutesAs the world spins faster and attention spans shrink by the day, social media has evolved from thousand-word blog posts...
Gamification in Student Recruitment: 8 Practical Strategies
Date posted: December 10, 2013
Reading Time: 9 minutesGamification can make student recruitment more interactive, but it is not simply a matter of adding points, badges, or prizes...
Consistent Website Experiences with Intuitive Navigation
Date posted: November 12, 2013
Reading Time: 6 minutesA college or university’s website is of principal strategic importance for engaging with a multitude of demanding audiences in an...