As admissions marketing continues to become more competitive, colleges and universities are seeking strategies for engaging prospects that go beyond...

Distance Education in the Age of MOOCs

Date posted: November 27, 2013

While distance education has existed for centuries, previously via mail order lessons and correspondence courses, rapid advances in digital interaction...

A college or university’s website is of principal strategic importance for engaging with a multitude of demanding audiences in an...

In the increasingly competitive landscape of international student recruitment, India represents significant potential. After China, India is the largest source...

Developing Donation Pages and Strategies

Date posted: October 9, 2013

Fundraising for colleges and universities can be a tricky balancing act. While unrestricted donations are vital for sustaining and developing...

On Thursday, October 24th, at 2:00 pm Eastern, In cooperation with our good friends at OmniUpdate, we will present a FREE...

Admissions teams have long known that visiting a campus is the most important factor in solidifying a student’s decision to...

Website design for colleges and universities is a constant challenge because of the need to express an abundance of information...

3 Tips for Recruiting Transfer Students

Date posted: August 16, 2013

Transfer students tend to be an overlooked market in the realm of student recruitment, rarely mentioned in admissions marketing or...

No higher education institution would dispute that their website is an important asset for all their student marketing initiatives, but...