Recruiting Indian Students: 8 Strategies for Universities
Date posted: November 5, 2013
Reading Time: 11 minutesIndia is one of the world’s most important international student source markets, but size alone does not make it the...
Free Webinar – How to Enhance Your Website Redesign with a Digital Marketing Assessment
Date posted: October 7, 2013
Reading Time: 2 minutesOn Thursday, October 24th, at 2:00 pm Eastern, In cooperation with our good friends at OmniUpdate, we will present a FREE...
Virtual Campus Tours: 9 Best Practices for Universities
Date posted: September 5, 2013
Reading Time: 11 minutesA virtual campus tour should do more than display buildings. It should help prospective students understand where they will learn,...
How to Make Compelling Promotional Video for Higher Education
Date posted: September 4, 2013
Reading Time: 4 minutesWebsite design for colleges and universities is a constant challenge because of the need to express an abundance of information...
Recruiting Transfer Students: 8 Strategies for Colleges
Date posted: August 16, 2013
Reading Time: 10 minutesTransfer students should not be treated as a backup enrollment audience. They are an important and increasingly varied part of...
5 Tips to Optimize Your Admissions Pages for Lead Generation
Date posted: July 5, 2013
Reading Time: 5 minutesNo higher education institution would dispute that their website is an important asset for all their student marketing initiatives, but...
Thoughts on Responsive Web Design: Pros, Cons and Other Considerations
Date posted: April 26, 2013
Reading Time: 6 minutesResponsive Web Design (RWD) continues to get lots of attention in the higher ed market as an optimal solution for...
15 Ways to Reduce Your Higher Ed Website Bounce Rates
Date posted: March 18, 2013
Reading Time: 5 minutesIn last weeks’ post “Bounce Rates in Higher Ed: The Good, the Bad and the Ugly” we defined bounces and bounce...
Free Digital Marketing for Higher Ed eBook Now Available
Date posted: February 4, 2013
Reading Time: < 1 minuteWe took a look at the digital marketing trends in higher ed that our readers were most interested in throughout 2012...
The Responsive Web Design Phenomenon: what it is and what it means for higher ed
Date posted: January 28, 2013
Reading Time: 3 minutesResponsive Web Design (RWD) has been a growing trend in web design over the past couple of years. As more...