Developing Donation Pages and Strategies
Date posted: October 9, 2013
Reading Time: 5 minutesFundraising for colleges and universities can be a tricky balancing act. While unrestricted donations are vital for sustaining and developing...
Free Webinar – How to Enhance Your Website Redesign with a Digital Marketing Assessment
Date posted: October 7, 2013
Reading Time: 2 minutesOn Thursday, October 24th, at 2:00 pm Eastern, In cooperation with our good friends at OmniUpdate, we will present a FREE...
Best Practices for Virtual Tours in Higher Education
Date posted: September 5, 2013
Reading Time: 5 minutesAdmissions teams have long known that visiting a campus is the most important factor in solidifying a student’s decision to...
How to Make Compelling Promotional Video for Higher Education
Date posted: September 4, 2013
Reading Time: 4 minutesWebsite design for colleges and universities is a constant challenge because of the need to express an abundance of information...
3 Tips for Recruiting Transfer Students
Date posted: August 16, 2013
Reading Time: 5 minutesTransfer students tend to be an overlooked market in the realm of student recruitment, rarely mentioned in admissions marketing or...
5 Tips to Optimize Your Admissions Pages for Lead Generation
Date posted: July 5, 2013
Reading Time: 5 minutesNo higher education institution would dispute that their website is an important asset for all their student marketing initiatives, but...
Thoughts on Responsive Web Design: Pros, Cons and Other Considerations
Date posted: April 26, 2013
Reading Time: 6 minutesResponsive Web Design (RWD) continues to get lots of attention in the higher ed market as an optimal solution for...
15 Ways to Reduce Your Higher Ed Website Bounce Rates
Date posted: March 18, 2013
Reading Time: 5 minutesIn last weeks’ post “Bounce Rates in Higher Ed: The Good, the Bad and the Ugly” we defined bounces and bounce...
Free Digital Marketing for Higher Ed eBook Now Available
Date posted: February 4, 2013
Reading Time: < 1 minuteWe took a look at the digital marketing trends in higher ed that our readers were most interested in throughout 2012...
The Responsive Web Design Phenomenon: what it is and what it means for higher ed
Date posted: January 28, 2013
Reading Time: 3 minutesResponsive Web Design (RWD) has been a growing trend in web design over the past couple of years. As more...