WhatsApp With Your Mobile Student Recruitment?
Date posted: July 22, 2015
Reading Time: 6 minutesFor most non-millennials, the first time instant messaging app WhatsApp appeared on their radars was when Facebook purchased it last...
Google Analytics Made Easy: A Crashcourse for Education Marketers
Date posted: July 16, 2015
Reading Time: 10 minutesDuring a recent webinar, we polled participating education marketing and admissions staff on how often they consult Google Analytics to...
An Intro to Mobile Geofencing for Higher Education Marketers
Date posted: June 29, 2015
Reading Time: 10 minutesTargeting mobile device users continues to be an important part of higher education marketing. Prospective students move between search, social...
PPC for Student Lead Generation: Search vs. Display?
Date posted: June 17, 2015
Reading Time: 6 minutesManaging Pay-Per-Click advertising requires a lot of knowledge and expertise that is not necessarily native within the in-house skill sets...
5 Brand-Building Videos Your School’s Website is Probably Missing
Date posted: June 12, 2015
Reading Time: 7 minutesEducation institutions of all kinds need visuals on their website to offer prospective parents and students a window into their...
