From First-Year to Graduation: How Email Marketing Nurtures Student Retention
Date posted: May 14, 2025
Reading Time: 11 minutesStudent retention remains one of the biggest challenges in higher education, with dropout rates continuing to concern institutions worldwide. For...
What Is Student Success in Higher Education? How Digital Marketing and CRM Tools Drive Achievement
Date posted: May 7, 2025
Reading Time: 10 minutesThe way higher institutions define and acknowledge student success in higher education today is changing rapidly. Today, diplomas and transcripts...
Social Media Playbook for Education Marketers: 8 Steps
Date posted: April 30, 2025
Reading Time: 11 minutesSocial media can help prospective students discover a school, understand its programs, evaluate its community, ask questions, and decide what...
Optimizing SEO for Private Schools: Best Practices to Increase Online Visibility
Date posted: April 23, 2025
Reading Time: 8 minutesTo stand out amidst competition, private schools must ensure their online presence is strong enough to attract prospective students and...
What Do Universities Use CRM Systems For? 8 Core Functions
Date posted: April 16, 2025
Reading Time: 11 minutesA CRM system for a university helps teams manage relationships, communications, tasks, and data across the learner journey. It can...