What Is an AI Agent and How Can Colleges Use Them?
Date posted: December 24, 2025
Reading Time: 13 minutesArtificial intelligence has rapidly evolved from experimental pilots into practical tools in higher education. Colleges and universities are now adopting...
Holiday Video Ideas for Schools: Festive Highlights to Engage Your Community
Date posted: December 17, 2025
Reading Time: 15 minutesThe holiday season offers a valuable opportunity for schools to foster connection and celebrate community. Each year, Higher Education Marketing...
10 of the Best Marketing Strategies for Schools
Date posted: December 10, 2025
Reading Time: 16 minutesIn today’s highly competitive education landscape, schools at every level, from K–12 academies to public universities, must embrace modern, digital-first...
Paid Search vs. Paid Social: Why Schools Need Both to Drive Enrollment
Date posted: December 3, 2025
Reading Time: 11 minutesWhen it comes to digital student recruitment, many institutions feel they need to choose between Paid Search vs Paid Social....
Lead Nurturing in Education: 8 Steps to Enrollment
Date posted: November 26, 2025
Reading Time: 10 minutesGenerating an inquiry is only the beginning of student recruitment. The greater challenge is helping prospective students move from initial...