How to Develop a Visual Content Strategy for Your School
Date posted: February 21, 2024
Reading Time: 8 minutesAs digital media has become more integrated into our daily lives, how we consume information has dramatically shifted, and visual...
4 Ways to Boost Your School’s Inbound Strategy with Interactive Content
Date posted: February 7, 2024
Reading Time: 8 minutesIf you’ve followed the latest marketing trends, you’ve likely noticed the shifting dynamics in how educational institutions implement their inbound...
Social Media Trends 2025: What Schools Need to Know
Date posted: January 24, 2024
Reading Time: 9 minutesDid you know that nearly 64% of people worldwide actively used social media last year? While the popularity of social...
Video Highlights from Schools: 11 Holiday Videos to Inspire Your Festive Season
Date posted: December 20, 2023
Reading Time: 6 minutesThe festive season is upon us once more! There’s a magical buzz as schools around the globe gear up for...
Higher Ed On-Page SEO: A Comprehensive Guide to Elevating Your Web Content
Date posted: December 13, 2023
Reading Time: 10 minutesWith fierce competition for schools looking to attract leads, higher ed on-page SEO becomes increasingly important—especially in today’s SEO best...
How to Maintain a Successful School Blog Top Tips and Insights
Date posted: December 6, 2023
Reading Time: 8 minutesGone are the days when schools relied solely on print advertising and direct mail to reach prospective students. In today’s...
How to Boost School Social Media Visibility With Social SEO
Date posted: October 18, 2023
Reading Time: 7 minutesIt is now well known that Gen Zers and Millennials navigate the digital landscape, using social media not just for...
4 AI Content Creation Mistakes for Schools to Avoid
Date posted: October 11, 2023
Reading Time: 8 minutes2023 has been the year of artificial intelligence. Since the beginning of the year, we have heard a lot about...
Limitations of AI in Education Marketing: 8 Risks Schools Must Manage
Date posted: September 27, 2023
Reading Time: 10 minutesArtificial intelligence can help school marketing teams research topics, create first drafts, analyze campaign data, personalize communications, and support prospective...
LinkedIn Content Marketing Strategy: Showcasing Your School’s Community
Date posted: May 17, 2023
Reading Time: 9 minutesIt’s no surprise that LinkedIn is a great platform for schools looking to attract professional, career-minded prospects. But did you...