Video Marketing for Schools: Using YouTube to Attract Prospects
Date posted: April 12, 2023
Reading Time: 9 minutesContent and social media trends over the past few years have consistently placed short-form videos in high regard, pushing schools...
How to Improve Website SEO for Schools: Using Long-Form Content to Boost Search Ranking
Date posted: March 8, 2023
Reading Time: 10 minutesCompetition can get tough as more schools embrace SEO, making it increasingly difficult for your school to stand out in...
Content Marketing for Schools: Reaching Prospects at the Top of the Funnel
Date posted: January 25, 2023
Reading Time: 11 minutesIn order to be effective, content marketing for schools needs to target prospects at every stage of the funnel, and...
Social Media Trends for Schools: 6 Strategies to Explore
Date posted: January 11, 2023
Reading Time: 10 minutesHow can you boost the success of your social media strategy? By staying up to date on current trends and...
7 Top Tips on How to Manage a Content Calendar for Schools
Date posted: January 4, 2023
Reading Time: 11 minutesIt’s a new year! And what better way to celebrate having a fresh, new start than with a new and...
Boosting New Year’s Recruitment with a “Fresh Start Ad Campaign”(Also Called A New Year’s Campaign)
Date posted: December 21, 2022
Reading Time: 4 minutesThere are many different types of campaigns schools can run, and schools that run the optimal mix of campaigns see...
Higher Ed’s Top Holiday Content Marketing Videos
Date posted: December 21, 2022
Reading Time: 7 minutesIt’s that time of year again! Magic is in the air as schools worldwide prepare for this holiday season. With...
Inbound Marketing for Schools: Your Guide to Attracting New Students
Date posted: November 16, 2022
Reading Time: 10 minutesNowadays, the enrollment journey starts online. This means that prospective students, parents, and other stakeholders are relying on online research...
Promotional Videos for Schools: Simple Yet Effective Approaches to Video Marketing
Date posted: October 5, 2022
Reading Time: 2 minutesA compelling video can do wonders to improve your school’s engagement and brand awareness. After all, it can serve as...
How to Write an Effective Call to Action that Drives Student Conversions
Date posted: September 7, 2022
Reading Time: 12 minutesVarious marketing efforts can be put in place to attract and engage prospective students. However, it’s your calls to action...