While there are many organic ways to recruit students through digital marketing, one of the best tactics for getting results...

Professionals working in the education field are no strangers to the seasons of higher education marketing, and right now it’s...

While English remains the most in-demand language for education, there are countless students around the globe who are eager to...

What is a digital community? While there is no single definition, and much will depend on your student base and...

With one of the fastest growing economies in the entire world, it’s no wonder the investment firm Fidelity has ranked...

Throughout the year, your school’s marketing needs will shift and change. At some point, you may find yourself needing to...

Running a summer camp for children at your language school can be an excellent idea. It’s a great way to...

What is a brand? “Brand is the promise, the big idea, the expectations that reside in each customer’s mind about...

Getting to grips with Chinese digital marketing can be a challenge for schools. Since a number of globally popular internet...

Is your student base getting older? Traditionally, mature students have always been considered to be something of a niche market...