Digital Marketing for Schools 5 Golden Rules to Follow
Date posted: February 22, 2023
Reading Time: 10 minutesTo boost enrollment numbers, schools need to reach out and connect with prospective students constantly. Depending on your digital marketing...
How Your School Can Use Conversion Tracking and Attribution in Marketing to Gain Key Insights and Drive Results
Date posted: February 8, 2023
Reading Time: 11 minutesYou invest time, effort, and dollars in your digital marketing, but how do you know what’s working and what isn’t?...
Winning the Email Game: Using Email Strategically to Guide Students Through the Enrolment Funnel
Date posted: February 7, 2023
Reading Time: 4 minutesWhen considering studying with your institution, prospects are actually “buying” three things: the career, the institution, and the program. This...
SEO for Enrollment Growth: 3 Ways to Elevate Your School’s Strategy
Date posted: February 1, 2023
Reading Time: 11 minutesOver the past few years, Search Engine Optimization (SEO) has been more than just a buzzword. It’s become a strategy...
Drive Engagement, Build Your Brand and Generate Leads with Boosted Posts for Schools
Date posted: January 18, 2023
Reading Time: 4 minutesDo you publish on social media only to hear crickets in response? More often than not, the problem is not...
Social Media Trends for Schools: 6 Strategies to Explore
Date posted: January 11, 2023
Reading Time: 10 minutesHow can you boost the success of your social media strategy? By staying up to date on current trends and...
Conversion Tracking for Schools: Understanding Your Prospects’ Journey Towards Enrollment
Date posted: December 28, 2022
Reading Time: 10 minutesEffective conversion tracking is critical to every school’s recruitment strategy. As schools continue to embrace different digital channels and software...
Boosting New Year’s Recruitment with a “Fresh Start Ad Campaign”(Also Called A New Year’s Campaign)
Date posted: December 21, 2022
Reading Time: 4 minutesThere are many different types of campaigns schools can run, and schools that run the optimal mix of campaigns see...
Higher Ed’s Top Holiday Content Marketing Videos
Date posted: December 21, 2022
Reading Time: 7 minutesIt’s that time of year again! Magic is in the air as schools worldwide prepare for this holiday season. With...
How a Digital Marketing Audit for Schools Can Uncover Gaps and Identify Opportunities for Growth
Date posted: December 14, 2022
Reading Time: 11 minutesHow do you know if your digital marketing is up to par or if there are gaps or missed opportunities...
