How to Increase Engagement on Social Media in Higher Education
Date posted: May 11, 2022
Reading Time: 11 minutesToday, social media channels have blown up with unprecedented levels of content. Educational institutions around the world now rely on...
Integrating Dynamic Content Within Your Education Content Marketing Strategy
Date posted: May 10, 2022
Reading Time: 10 minutesHow many times has Netflix recommended just the right TV show for you to binge-watch? Or has Amazon suggested the...
Our Top Tips for Realizing a Successful Social Media Strategy for Higher Education
Date posted: April 27, 2022
Reading Time: 9 minutesToday, social media is more than just a tool for connecting with friends and family; it has become a vehicle...
Creating a Streamlined User Experience on a Student Admissions Portal: What Your School Needs to Know
Date posted: April 20, 2022
Reading Time: 12 minutesA good student admissions portal makes it easy for prospects to submit an application, facilitating the registration process while allowing...
5 Key Benefits to Creating a Newsletter Marketing Strategy for Your School
Date posted: April 13, 2022
Reading Time: 10 minutesFor schools today, the challenge of marketing doesn’t end with capturing the interest of prospective students; you need to be...
An Exploration of Higher Ed Website User Experience: Essential Tips for Making an Impact
Date posted: April 6, 2022
Reading Time: 10 minutesOver the past few years, the importance of online user experience (UX) has been growing significantly—especially as more users turn...
How to Use Data Analytics to Gain Insights about Your School’s Marketing Performance
Date posted: March 30, 2022
Reading Time: 9 minutesIn today’s omnichannel marketing landscape, various platforms and channels are being used to help schools grow and reach their business...
5 Higher Education SEO Tips to Generate Better Website Traffic
Date posted: March 23, 2022
Reading Time: 10 minutesFor most students, choosing the right school for their education starts with a simple search. Today, it’s easier than ever...
How to Generate Leads for Your Next Open House as Part of Your Marketing Strategy for Student Recruitment
Date posted: March 16, 2022
Reading Time: 10 minutesAs in-person events come back into the frame and virtual meets gain traction, school open houses stand as a key...
Video Ads for Higher Education: Creative Ways to Present, Curate, and Promote
Date posted: March 9, 2022
Reading Time: 11 minutesBy now, the power and popularity of video content should come as no surprise—especially when faced with eye-opening statistics that...