A Guide to LinkedIn Advertising for Schools
Date posted: August 6, 2021
Reading Time: 11 minutesIf you are looking for an intelligent, engaged, and ambitious audience, LinkedIn certainly ticks all the boxes. A longstanding mainstay...
Rebooting Your International Student Recruitment Strategy After the Pandemic
Date posted: July 21, 2021
Reading Time: 11 minutesMany of the world’s nations are enjoying the distinct feeling of coming out on the other side of the pandemic...
The UX Factor: Understanding the Value of UX Design in Education Websites
Date posted: May 31, 2021
Reading Time: 11 minutesThe term user experience (UX) gets thrown around a lot in digital marketing circles when discussing web design. However, it...
Setting SMART Goals in Student Recruitment Strategies
Date posted: May 19, 2021
Reading Time: 8 minutesOn a basic level, your school probably already knows what its overall goals are when it comes to marketing and...
How to Create Successful SMS Campaigns Using CRM and Marketing Automation for Schools
Date posted: February 24, 2021
Reading Time: 9 minutesStop, take a moment, and think about how many times you use your phone in a day. The number that...
The 6 Essential Ingredients of Great Higher Ed Social Media Ad Creative
Date posted: December 9, 2020
Reading Time: 11 minutesWhat makes a good social media ad? Is it an eye-catching design? Compelling copy? A strong CTA? In most cases,...
TikTok University Marketing: A New Social Media Trend for Schools
Date posted: December 2, 2020
Reading Time: 10 minutesWhat started as a platform known for karaoke-style videos and dance challenges has evolved into a social media giant, quickly...
How to Enroll More Students Online Using Marketing Automation & Remote Admissions Software
Date posted: November 25, 2020
Reading Time: 10 minutesMany schools have made it easy for prospects to learn about them online, whether it be through their website, social...
The Benefits of LinkedIn Conversation Ads for Schools
Date posted: November 11, 2020
Reading Time: 9 minutesThe student recruitment process is essentially an ongoing conversation with your prospects. As you attempt to nurture them towards enrollment,...
7 Ways Language Schools Can Boost Bookings with a Digital Marketing Audit
Date posted: November 4, 2020
Reading Time: 12 minutesCreating a cohesive digital marketing strategy isn’t always easy for language schools. After all, their prospects tend to be spread...