Multilingual SEO for Education Websites: 7 Crucial Tips for Schools
Date posted: April 10, 2019
Reading Time: 9 minutesCreating a multilingual website can be a giant step forward for any school looking to internationalize its web presence. With...
Charting the Enrollment Journey in Higher Ed Social Media
Date posted: March 27, 2019
Reading Time: 10 minutesThinking in terms of the enrollment journey can be helpful for schools in every area of inbound marketing. By considering...
8 Steps to Precise Personalization with Education CRM and Marketing Automation
Date posted: March 20, 2019
Reading Time: 9 minutesIt’s natural for experienced admissions staff to be wary of CRM and marketing automation. After all, student recruitment is an...
The UX Factor: Understanding User Experience in Education Website Design
Date posted: March 13, 2019
Reading Time: 11 minutesThe term user experience (UX) gets thrown around a lot in digital marketing circles when discussing web design. However, it...
Transforming Your Higher Education Content Strategy with Historical Optimization
Date posted: March 6, 2019
Reading Time: 12 minutesDo you sometimes find yourself disappointed with the traffic, visibility, and conversions generated from some of your blogs? Does most...
Reading Time: 10 minutesDeciding how your admissions team should follow up on inquiries can seem like something of a minefield. How soon should...
Reading Time: 13 minutesLet’s start with a simple thought experiment. Imagine you are working for a small school. You and your team have...
How to Promote Higher Ed Social Media Posts Effectively
Date posted: February 13, 2019
Reading Time: 9 minutesIt’s an unfortunate fact of life for many social media marketers that no matter how much time and energy you...
Targeting International Students in the Middle East and North Africa
Date posted: February 6, 2019
Reading Time: 11 minutesThe MENA (Middle East and North Africa) region gets a lot of attention in the international student recruitment world, and...
8 Ways to Supercharge Productivity with CRM and Marketing Automation for Schools
Date posted: January 30, 2019
Reading Time: 8 minutesWhat could your admissions team achieve if you had more time? Would you scale up your recruitment campaigns? Explore the...