Master’s Student Recruitment Strategies: Attracting the Right Applicants
Date posted: October 18, 2017
Reading Time: 10 minutes With a BA degree often no longer enough to access top employment and academic opportunities, more students are enrolling in...
5 Common Education Landing Page Mistakes That Are Hurting Your Conversion Rate
Date posted: September 6, 2017
Reading Time: 7 minutes While there are many organic ways to recruit students through digital marketing, one of the best tactics for getting results...
What University Recruitment Pros Around the World Can Learn from UK University Clearing Campaigns
Date posted: August 30, 2017
Reading Time: 8 minutes Professionals working in the education field are no strangers to the seasons of higher education marketing, and right now, it’s...
5 Steps to Flawless Student Inquiry Follow-Up
Date posted: August 16, 2017
Reading Time: 8 minutes Digital marketing campaigns are an excellent way to generate direct student inquiries for your school, but it’s what you do...
Creating Digital Student Communities for Education Lead Generation
Date posted: August 9, 2017
Reading Time: 8 minutes What is a digital student community? While there is no single definition, and much will depend on your student base...
Using Snapchat University Marketing to Recruit Students with New Self-Serve Social Ads
Date posted: July 12, 2017
Reading Time: 10 minutes While many schools use Snapchat university marketing as part of their organic social media strategy, few run paid ads on...
How to Promote Language School Summer Camp
Date posted: July 5, 2017
Reading Time: 11 minutes It would be an excellent idea if you choose to Promote Language School Summer Camp at your school. It’s a...
4 Ways ‘Stories’ are Transforming Social Media in Higher Education
Date posted: June 28, 2017
Reading Time: 9 minutes Is your school using social media stories to engage with prospective students? A fun and unique format that combines text,...
Developing Effective Recruitment Strategies for Mature Students
Date posted: June 14, 2017
Reading Time: 13 minutes Is your student base getting older? Traditionally, mature students have always been considered to be something of a niche market...
Higher Education Content Strategy Ideas: Creating Inspiring Interviews
Date posted: June 7, 2017
Reading Time: 10 minutes Are you struggling to find engaging topics and unique ideas for your school’s content marketing efforts? Sourcing original content that...