Recruiting South Korean Students: 8 Strategies for Universities
Date posted: October 2, 2013
Reading Time: 10 minutesSouth Korea remains an established source of internationally mobile students, but the market looks very different from it did a...
Content Marketing with Student Blogs
Date posted: September 27, 2013
Reading Time: 4 minutesContent marketing has officially become the leading strategy to engage web viewers and increase search engine recognition. Delivering relevant and...
Leveraging Your Authentic Voice With Student-Generated Content
Date posted: September 25, 2013
Reading Time: 5 minutesAs a new year of frosh carries their contagious excitement onto campuses worldwide, there is an opportunity for admissions departments...
How to Use a Higher Education Content Marketing Matrix
Date posted: September 23, 2013
Reading Time: 11 minutesHigher education marketing teams rarely struggle because they have no possible topics. They struggle because they have too many requests,...
Moving to a Mobile-First Mindset
Date posted: September 17, 2013
Reading Time: 4 minutesThe rapid rise of internet-ready mobile technology has had web designers rushing to keep up. While the online landscape is...
Understanding Student Recruitment in China 101
Date posted: September 11, 2013
Reading Time: 5 minutesChina represents a source of endless fascination for college and university admission departments. According to the Chinese Ministry of Education,...
Understanding Student Recruitment in China 101
Date posted: September 11, 2013
Reading Time: 6 minutesChina represents a source of endless fascination for college and university admission departments. According to the Chinese Ministry of Education,...
Virtual Campus Tours: 9 Best Practices for Universities
Date posted: September 5, 2013
Reading Time: 11 minutesA virtual campus tour should do more than display buildings. It should help prospective students understand where they will learn,...
How to Make Compelling Promotional Video for Higher Education
Date posted: September 4, 2013
Reading Time: 4 minutesWebsite design for colleges and universities is a constant challenge because of the need to express an abundance of information...
Are Microsites Right for Your School? 8 Questions to Ask
Date posted: August 23, 2013
Reading Time: 11 minutesA microsite can give a school, university, or education provider a focused digital space for a campaign, audience, event, research...