social media marketing

Reading Time: 9 minutesAs international student recruitment becomes increasingly competitive, more and more institutions are looking beyond the most obvious source countries in...

Reading Time: 10 minutesThe millennial generation has occupied a special place in public discourse of late. We are increasingly preoccupied with the sheer...

Reading Time: 7 minutesMarketing automation. The term conjures up images of computer-generated messages going out to prospects in spammy abundance, de-humanizing brands and...

Reading Time: 7 minutesHistorically, international students have relied on referrals from agents and academic counsellors when selecting a language school. While these referrals...

Reading Time: 8 minutesOver the last several years, Private School Recruitments has been moving away from traditional outbound tactics like television spots, mass...

Reading Time: 7 minutesResearch shows that 92 percent of social marketers are now using Facebook advertising. Facebook’s enormous and diverse user base, and...

Reading Time: 6 minutesAs higher education has become increasingly influenced by market forces, there has been a greater focus on meeting perceived student...

Reading Time: 4 minutesColleges and universities use LinkedIn groups extensively to coordinate alumni communications, fundraising, and other activities. To see just how widely...

Reading Time: 8 minutesInstagram Opens Advertising to All Businesses If you’ve been following the social media trends favouring increasingly mobile and image-based content,...

Reading Time: 8 minutesInstagram Opens Advertising to All Businesses If you’ve been following the social media trends favouring increasingly mobile and image-based content,...