Could ‘Content Consolidation’ Boost Your School’s SEO?
Date posted: April 7, 2021
Reading Time: 9 minutesIs more content better? Not always. While a content marketing strategy that involves a regular, frequent publishing schedule should be...
9 Tips for Writing Engaging Copy in Social Media Marketing for Higher Education
Date posted: March 31, 2021
Reading Time: 13 minutesTo engage prospective students, you have to catch them where they live – and it’s no secret that your prospects...
How to Craft the Perfect Homepage for Your Higher Education Website
Date posted: March 24, 2021
Reading Time: 10 minutesFirst impressions are everything—whether on a first date or visiting a school’s website for the first time. Since prospects tend...
How to Create a Social Media Marketing Strategy for Schools
Date posted: March 17, 2021
Reading Time: 12 minutesThe world of social media marketing is constantly changing, introducing new trends and technologies that open a world of opportunities...
Higher Ed Content Marketing for Online Learning: 8 Innovative Blog Angles
Date posted: March 10, 2021
Reading Time: 9 minutesBlogger’s block: we’ve all experienced it. There will be instances when you feel like you’ve covered every topic under the...
Your School’s Guide to Higher Ed Social Media Stories in 2021
Date posted: March 3, 2021
Reading Time: 9 minutesWith more social media channels adopting the ‘stories’ feature, and more companies using this format to build their brands, it’s...
How to Create Successful SMS Campaigns Using CRM and Marketing Automation for Schools
Date posted: February 24, 2021
Reading Time: 9 minutesStop, take a moment, and think about how many times you use your phone in a day. The number that...
How to Increase Outreach through Higher Ed Social Media Student Ambassadors
Date posted: February 17, 2021
Reading Time: 9 minutesWith the acute focus on student-centric content in today’s digital marketing world, it is no surprise that many schools are...
6 Reports your School Should be Monitoring for Education Analytics
Date posted: February 10, 2021
Reading Time: 9 minutesI’m sure your school has been reminded time and time again that it needs to be monitoring its recruitment efforts....
Developing a K-12 Education Marketing Strategy
Date posted: February 3, 2021
Reading Time: 13 minutesChoosing the right option for a K-12 school is one of the most important decisions a family can make. Children’s...




