Language School Marketing Trends: The Growing Demand for Language + Programs
Date posted: September 20, 2017
Reading Time: 8 minutesCountless individuals across the globe are interested in learning a new language. Whether it’s for their benefit, educational reasons, business...
Should Quora be a Part of Your Education Marketing Strategy?
Date posted: September 13, 2017
Reading Time: 8 minutesMost higher education marketing professionals are no strangers to the importance of having a strong presence on widely used social...
5 Common Education Landing Page Mistakes That Are Hurting Your Conversion Rate
Date posted: September 6, 2017
Reading Time: 7 minutesWhile there are many organic ways to recruit students through digital marketing, one of the best tactics for getting results...
What University Recruitment Pros Around the World Can Learn from UK University Clearing Campaigns
Date posted: August 30, 2017
Reading Time: 8 minutesProfessionals working in the education field are no strangers to the seasons of higher education marketing, and right now, it’s...
Beyond ESL: Language School Marketing for Non-English Courses
Date posted: August 23, 2017
Reading Time: 8 minutesWhile English remains the most in-demand language for education, countless students around the globe are eager to learn other languages....
5 Steps to Flawless Student Inquiry Follow-Up
Date posted: August 16, 2017
Reading Time: 8 minutesDigital marketing campaigns are an excellent way to generate direct student inquiries for your school, but it’s what you do...
Creating Digital Student Communities for Education Lead Generation
Date posted: August 9, 2017
Reading Time: 8 minutesWhat is a digital student community? While there is no single definition, and much will depend on your student base...
Recruiting International Students in Turkey: A Look at an Up-and-Coming Market
Date posted: August 2, 2017
Reading Time: 9 minutesWith one of the fastest growing economies in the entire world, it’s no wonder the investment firm Fidelity has ranked...
Strategic Marketing for Student Recruitment: Promoting Individual Programs
Date posted: July 26, 2017
Reading Time: 9 minutesThroughout the year, your school’s marketing needs will shift and change. At some point, you may need to promote a...
Master Student Recruitment Using Sina Weibo
Date posted: July 19, 2017
Reading Time: 8 minutesLaunched in 2009, Sina Weibo has long been an important channel for student recruitment in China. Historically one of the...