How to Make Compelling Promotional Video for Higher Education

Reading Time: 4 minutesWebsite design for colleges and universities is a constant challenge because of the need to express an abundance of information...

Reading Time: 3 minutesEvery day, we create multiple terabytes of data. It comes from every dimension: Social media, email communication, digital graphics, online...

Reading Time: 4 minutesIn mid-August, a very interesting survey was released from University of Massachusetts Dartmouth, that was focused on “how does a...

Reading Time: 3 minutesFacebook contests for colleges have been key in the social media marketing toolbox. Colleges have been using them to help...

Reading Time: 5 minutesA college or university’s website has the tricky challenge of simultaneously communicating with several audiences, including alumni, faculty, parents, and...

Reading Time: 5 minutesLinkedIn, the network that aims to connect professionals with potential employers, can be a valuable tool for colleges seeking to...

Reading Time: 5 minutesWith currently over 130 million active users, mostly aged 18 to 23, Instagram is the one social media platform educational...

Reading Time: 5 minutesWith over 130 million active users, mostly aged 18 to 23, Instagram is a social media platform that educational institutions...

Reading Time: 5 minutesTransfer students tend to be an overlooked market in the realm of student recruitment, rarely mentioned in admissions marketing or...

Reading Time: 5 minutesMany schools use paid advertising on Facebook to gain visibility (mostly, Likes) or to advertise for some of their events...