We looked at the QS World Grad School Tour: Applicant Survey 2015 to learn more about what drives postgraduate decision-making...

Most colleges, universities and language programs across the globe are fully aware that Latin America is now one of the...

Testimonials are one of the most powerful and enduring marketing tools out there. When was the last time you tried...

Taking a Look at 2015’s Top Trends to Make Recommendations for 2016! To get your school’s marketing efforts off to...

Historically, international students have relied on referrals from agents and academic counselors when selecting a language school. And while these...

The typical college student today is very different from that of the past. The fairly accurate stereotype of the young,...

Are you still struggling with your school’s video content strategy? At this stage, most colleges are aware that having some...

Over the last several years, private schools have been moving away from traditional outbound tactics like television spots, mass email...

More than ever, parents and students are looking at post-secondary education as a practical investment that ought to “pay off” with tangible outcomes - like a secure job after graduation, the potential for income growth, and the knowledge needed to evolve and advance.

The drive towards high quality content in marketing shows no signs of abating in 2016. Blogging as a marketing medium...