A volatile economy, rising tuition costs, fear of student-debt, and mounting uncertainty around the “worth” of a college education...

Marketing pundits predict that “content personalization” will continue to dominate the industry throughout 2016 (and beyond), as businesses and organizations...

From an early age, we stress to students the importance of networking. We tell stories of jobs won and promotions...

“Blended learning” is typically described as the thoughtful combination of online and face-to-face instruction. It is an intuitive improvement to...

Growing up in a diverse, multicultural society with an increased awareness of important issues, such as climate change, corporate responsibility,...

The QS 2016 report on digital marketing in higher education reveals some fascinating trends in how schools are re-tooling their...

Hot on the heels of Instagram and Twitter’s recent newsfeed changes, recruiters can expect another important social media platform to...

Why does interaction matter in content marketing? Research has firmly established that when we actively participate in an exercise, we’re...

Universities have been the site of some the greatest discoveries in human history. Stephen Hawking was working as a graduate...

There’s little doubt that prospective students both near and far are using their smartphones to learn about your school. A...