News Feed Posts vs. Social Media Stories for Schools: Which Option is Best for Your Content?
Date posted: June 12, 2019
Reading Time: 9 minutesThe rise of stories across different social media channels over the past few years has been nothing short of remarkable....
7 Small but Influential Decision-Making Factors in International Student Recruitment
Date posted: May 8, 2019
Reading Time: 12 minutesStudying abroad is a big decision which cannot be taken lightly. Prospects will do extensive research to find the right...
11 Ways to Create Better Social Media Stories for Schools
Date posted: May 1, 2019
Reading Time: 9 minutesAt this point, you’ve probably come across your fair share of stories on social media channels like Facebook, Instagram and...
Why Infographics are Still Vital in Education Content Marketing
Date posted: April 24, 2019
Reading Time: 7 minutesWhile creating infographics isn’t the most revelatory content marketing idea, it remains one of the most effective. As a way...
Education Recruitment Strategies for Attracting Working Students
Date posted: April 17, 2019
Reading Time: 10 minutesHow many of your students have full-time jobs? While people working through their studies is nothing new, there have been...
Multilingual SEO for Education Websites: 7 Crucial Tips for Schools
Date posted: April 10, 2019
Reading Time: 9 minutesCreating a multilingual website can be a giant step forward for any school looking to internationalize its web presence. With...
Should Long-Form Blogs be Part of Your Higher Education Content Strategy?
Date posted: April 3, 2019
Reading Time: 9 minutesWhen it comes to the length of your school’s marketing content, it’s natural to assume that less is more. After...
The UX Factor: Understanding User Experience in Education Website Design
Date posted: March 13, 2019
Reading Time: 11 minutesThe term user experience (UX) gets thrown around a lot in digital marketing circles when discussing web design. However, it...
Transforming Your Higher Education Content Strategy with Historical Optimization
Date posted: March 6, 2019
Reading Time: 12 minutesDo you sometimes find yourself disappointed with the traffic, visibility, and conversions generated from some of your blogs? Does most...
Reading Time: 13 minutesLet’s start with a simple thought experiment. Imagine you are working for a small school. You and your team have...