Creating a Streamlined User Experience on a Student Admissions Portal: What Your School Needs to Know
Date posted: April 20, 2022
Reading Time: 12 minutesA good student admissions portal makes it easy for prospects to submit an application, facilitating the registration process while allowing...
5 Key Benefits to Creating a Newsletter Marketing Strategy for Your School
Date posted: April 13, 2022
Reading Time: 10 minutesFor schools today, the challenge of marketing doesn’t end with capturing the interest of prospective students; you need to be...
An Exploration of Higher Ed Website User Experience: Essential Tips for Making an Impact
Date posted: April 6, 2022
Reading Time: 10 minutesOver the past few years, the importance of online user experience (UX) has been growing significantly—especially as more users turn...
How to Use Data Analytics to Gain Insights about Your School’s Marketing Performance
Date posted: March 30, 2022
Reading Time: 9 minutesIn today’s omnichannel marketing landscape, various platforms and channels are being used to help schools grow and reach their business...
5 Higher Education SEO Tips to Generate Better Website Traffic
Date posted: March 23, 2022
Reading Time: 10 minutesFor most students, choosing the right school for their education starts with a simple search. Today, it’s easier than ever...
How to Generate Leads for Your Next Open House as Part of Your Marketing Strategy for Student Recruitment
Date posted: March 16, 2022
Reading Time: 10 minutesAs in-person events come back into the frame and virtual meets gain traction, school open houses stand as a key...
Video Ads for Higher Education: Creative Ways to Present, Curate, and Promote
Date posted: March 9, 2022
Reading Time: 11 minutesBy now, the power and popularity of video content should come as no surprise—especially when faced with eye-opening statistics that...
How Your School Can Use Evergreen Content to Improve Its Google Search Rankings
Date posted: February 23, 2022
Reading Time: 10 minutesContent development is an essential part of a strong digital marketing strategy, attracting new visitors while retaining old ones. In...
How to Effectively Use Infographics for Data Storytelling in Education Marketing Content
Date posted: February 16, 2022
Reading Time: 8 minutesSchools today are facing a rising challenge to engage potential students with the information and data that they put out....
Language School Marketing Strategy: 9 Steps to Grow Bookings
Date posted: February 11, 2022
Reading Time: 11 minutesLanguage schools compete across countries, languages, course types, delivery formats, and student motivations. A learner preparing for university, a professional...
