Reading Time: 11 minutes  The recent announcement that Facebook would be prioritizing content that leads to meaningful interaction between individuals was met with...

Reading Time: 11 minutesAs of 2018, email is a remarkable 47 years old – and is still incredibly important to the way people...

Reading Time: 10 minutesWhen it comes to student recruitment, follow-up to inquiries is an important, underleveraged area to which many schools ought to...

Recruiting International Students from Indonesia

Date posted: January 10, 2018

Reading Time: 10 minutes  As the new year begins, institutions at all levels across the world will be carefully mapping out their plans...

Reading Time: 10 minutesFor schools hoping to boost recruitment, instant messaging apps have been one of the hottest channels over the past couple...

2017’s Best Higher Ed Marketing Holiday Videos!

Date posted: December 20, 2017

Reading Time: 4 minutesIt’s that time of year again! As their prospective and current students, alumni, and staff gear up for the holiday...

Reading Time: 12 minutesAny school wishing to run an effective social media marketing campaign simply cannot ignore Facebook ads for higher education. Facebook...

Reading Time: 12 minutesThere’s no overstating the importance of establishing an emotional draw between a school and its prospective students. After all, you...

Reading Time: 11 minutesFor the institution looking to improve their marketing and recruitment efforts with data-driven insights, there’s no better way to start...

Reading Time: 11 minutesThe trend toward intercompatibility of online services and connected devices is ushering in an expectation that a person should be...