Reading Time: 3 minutes Everyone wants their site to look good, to be engaging and interactive, and most importantly, to garner loyal visitors and...
Google Adwords Launches Auction Insights Report
Date posted: May 24, 2012
Reading Time: 2 minutes Google Adwords has announced the launch of the Auction insights report. This new feature will help empower your college marketing department to make...
7 quick tips to boost your students’ engagement for graduation
Date posted: May 23, 2012
Reading Time: 3 minutes It’s Commencement time! It’s an exhilarating moment for graduates as they are closing a chapter of their life and are...
Reading Time: < 1 minute Higher Education Marketing presented a webinar on May 17, 2012 discussing online lead generation for higher education. The webinar covered...
What Does Facebook’s IPO Mean for Education Marketing?
Date posted: May 17, 2012
Reading Time: 2 minutes As you may have heard, Facebook is selling roughly 25% of its shares at $38 per share. This values the...
Reading Time: 2 minutes Big data analytics involves examining huge amounts of data from a variety of different sources, including Web server logs and...
Reading Time: 3 minutes Social media is changing the game in terms of colleges’ and universities’ visibility and recruiting efforts. Thanks to platforms like...
Using Analytics Tools to Better Understand Market Segments in Higher Education
Date posted: May 11, 2012
Reading Time: 4 minutes Good marketing is all about segmentation. If you truly understand your market and communicate effectively with them you will be...
Digital Analytics and Production Specialist at Mohawk College
Date posted: May 8, 2012
Reading Time: 3 minutes Career Opportunity at Mohawk College Source image: www.mohawkcollege.ca Our friends at Mohawk College in Hamilton are looking to add to...
Reading Time: 3 minutes With Google focused on integrating Google+ with other services, and Facebook switching over to the much more archival Timeline, there...