Last fall, we wrote a piece to help you  get your college started on Google+  with best practices to create...

Come meet us at EduWeb 2013!

Date posted: July 19, 2013

We are excited to announce that Higher Education Marketing will be returning to the eduWeb conference in Boston, July 29th-31st. EduWeb...

What is the purpose of your college or university’s website? A good website’s strategy is to develop and nurture relationships...

International student recruitment is becoming increasingly important to many higher education institutions as it typically represents a higher tuition revenue...

No higher education institution would dispute that their website is an important asset for all their student marketing initiatives, but...

With increasing competition, the proliferation of open online courses, and ever growing financial concerns, the college and university experience isn’t...

A few months ago we explained why college newsletters were an essential part of any communications strategy and how to...

‘Tis the season again! With graduations ceremonies around the corner, many colleges are looking for last-minute solutions to bring more...

According to the 2013 Social Admissions Report , 75% of students of class 2013 are using social media to make their...

Much to the shock of users around the world, Google recently announced that as of July 1, 2013, it is...