Using Snapchat University Marketing to Recruit Students with New Self-Serve Social Ads
Date posted: July 12, 2017
Reading Time: 10 minutesWhile many schools use Snapchat university marketing as part of their organic social media strategy, few run paid ads on...
How to Promote Language School Summer Camp
Date posted: July 5, 2017
Reading Time: 11 minutesIt would be an excellent idea if you choose to Promote Language School Summer Camp at your school. It’s a...
4 Ways ‘Stories’ are Transforming Social Media in Higher Education
Date posted: June 28, 2017
Reading Time: 9 minutesIs your school using social media stories to engage with prospective students? A fun and unique format that combines text,...
Tactics for International Student Recruitment in China: Getting Results from Chinese Search Engines
Date posted: June 21, 2017
Reading Time: 11 minutesGetting to grips with Chinese digital marketing can be challenging for schools when looking at International Student Recruitment in China....
Developing Effective Recruitment Strategies for Mature Students
Date posted: June 14, 2017
Reading Time: 13 minutesIs your student base getting older? Traditionally, mature students have always been considered to be something of a niche market...
Higher Education Content Strategy Ideas: Creating Inspiring Interviews
Date posted: June 7, 2017
Reading Time: 11 minutesAre you struggling to find engaging topics and unique ideas for your school’s content marketing efforts? Sourcing original content that...
Perform an Education Marketing SEO Health Check in 5 Simple Steps
Date posted: May 31, 2017
Reading Time: 9 minutesIn a competitive area like student recruitment, the quality of your SEO strategy can be the difference between success and...
The Best Social Media Ad Platforms for Recruiting Students
Date posted: May 17, 2017
Reading Time: 12 minutesSocial media advertising can be a vital part of a school’s overall digital marketing strategy. With more versatile formatting and...
Student Recruitment in Mexico: Opportunities and Challenges
Date posted: May 10, 2017
Reading Time: 9 minutesWith a large higher education population, close ties to the United States and growing demand for internationally relevant skills, Mexico...
Promoting ESL Pathway Programs for International Students
Date posted: May 3, 2017
Reading Time: 10 minutesThere are many good reasons to learn English, but for a large group of international students, the goal is very...
