Reading Time: < 1 minuteHigher Education Marketing founder Philippe Taza recently spoke at the 2011 BCCCA Conference in British Columbia. Phil discussed the increasingly...

Reading Time: < 1 minuteGoogle has announced new publicly available reports in the Traffic Sources section of Google Analytics. These new reports include: Queries Impressions,...

Reading Time: 5 minutesYour current students already know how to find you, but how easy is it for prospects from around the world...

Reading Time: 3 minutesIf you have set up your school to use Google Analytics, you are now harnessing the power of analytics-driven marketing:...

Reading Time: < 1 minute

Reading Time: 2 minutesAs we discussed last week, the use of social media is soaring at US colleges and universities. It’s clear that...

Reading Time: < 1 minuteLast week, UQAM launched UQAM Mobile, the first mobile version of a university website in Quebec. Developed for smart phones...

Reading Time: < 1 minuteUQAM a lancé la semaine dernière UQAM Mobile, première version de site mobile d’une université au Québec. Fonctionnant sur les téléphones...

Reading Time: 3 minutesL’année 2012 verra pour la première fois le nombre de téléphones intelligents et de tablettes d’ordinateurs dépasser celui d’ordinateurs portables....

Reading Time: 2 minutesGoogle Analytics should be the very foundation of your website design, development and marketing initiatives. It doesn’t, however, have to...