Do You Want Viral College Content? We Have 5 Tips For You
Date posted: July 31, 2012
Reading Time: 4 minutesVisual marketing has never been more vital. Facebook, Twitter, and YouTube increasingly rely on images to complement text-based platforms. With...
2012 Report on Higher Ed Marketing for For-Profit Schools
Date posted: July 20, 2012
Reading Time: 3 minutesCUnet and LeadsCouncil recently released the 2012 Higher Education Marketing Benchmarking Report for For-Profit Schools. This report is based on...
4 Steps to Dramatically Improve Your College’s Website Content
Date posted: July 19, 2012
Reading Time: 4 minutesThe quality of your college’s website relies heavily on great content. Many schools have understood the importance of great content...
Recruitment Marketing Ideas to Stir up your Creativity or a Change is as Good as a Rest
Date posted: July 16, 2012
Reading Time: 3 minutesIt’s mid-July, your recruitment marketing plans are set for the fall and now you really need a break. But the...
4 Ways to Define Lead “Quality” in Student Recruitment
Date posted: July 9, 2012
Reading Time: 3 minutesWe hear, “I need more high quality leads”, from college and university marketers a lot. From Ivy League MBA schools...
4 Resources to Keep You Current with the State of Higher Ed Website Design
Date posted: June 30, 2012
Reading Time: 3 minutesWeb site design (or redesigns or refreshes, as it is often subdivided into) for colleges and universities is very serious...
What’s the Best Mobile Site Development Strategy for your College?
Date posted: June 25, 2012
Reading Time: 3 minutesSmart phones and tablets now account for about 20% of global web traffic (with smartphones at around 15% and tablets...
What do Facebook Promoted Posts mean for your college?
Date posted: June 21, 2012
Reading Time: 3 minutesThere has recently been a lot of hype (not to mention anger) about content visibility on Facebook fans’ newsfeeds. A few...
Why LinkedIn for University Recruitment Methods is Important
Date posted: June 18, 2012
Reading Time: 3 minutesLinkedIn has proven over the past several years that it is an essential component of social media marketing for educational...
Should your college be on Pinterest?
Date posted: June 14, 2012
Reading Time: 3 minutesPinterest has been around for just over a year and a half, but it is already a social media force...