Using WeChat for Student Recruitment in China
Date posted: April 26, 2017
Reading Time: 9 minutesImagine an app that combines all the functions of Facebook, WhatsApp, Amazon, and Uber into a single, easy-to-use platform. Imagine...
Developing Multilingual PPC Campaigns for Student Recruitment
Date posted: April 12, 2017
Reading Time: 11 minutesIs your school struggling to make headway with its international student recruitment strategy? Do you found it difficult to gain...
Understanding India: A Key Driver of International Student Recruitment Growth
Date posted: March 29, 2017
Reading Time: 11 minutesWhile growth rates of overall international student admissions have been slowing over the past few years from most top source...
Freshening Up Your Facebook Strategy: The Latest Features to Enhance Your Higher Education Social Media Marketing Campaigns
Date posted: March 22, 2017
Reading Time: 11 minutesAt this point, it almost feels like Facebook has been around forever. Since its launch just over 13 years ago,...
Targeting Parents for International Student Recruitment
Date posted: March 16, 2017
Reading Time: 13 minutesWhile most education marketing is understandably focused on prospective students, savvy schools recognize the important role that parents have in...