Canada’s new Anti-Spam Legislation (CASL) and How It Affects your Higher Ed Digital Marketing
Date posted: June 3, 2014
Reading Time: 4 minutesCanada’s new Anti-Spam Legislation, also known as CASL, goes into effect July 1, 2014. It invokes some pretty dramatic change in...
Learning To Use A Social Proof Marketing Strategy
Date posted: June 1, 2014
Reading Time: 4 minutesRemember when they put those awful laugh tracks on TV comedy shows to encourage you to laugh at the jokes?...
Creating Social Content Around your Academic Calendar
Date posted: May 30, 2014
Reading Time: 4 minutesWhen it comes to creating smart social content that will engage prospective students while keeping current students talking about your...
Provocative Innovations in Higher Ed Web Design
Date posted: May 29, 2014
Reading Time: 7 minutesWebsite design is a challenging balancing act for colleges and universities. Not only are there numerous diverse audiences to appease,...
Announcing HEM’s 2014 Digital Marketing in Higher Education Survey
Date posted: May 26, 2014
Reading Time: 2 minutesIn today’s competitive higher education marketplace, your strategy and effectiveness with digital marketing is critical to your insitution’s overall success....