LinkedIn Retools Higher Ed Features: What This Means for Your Recruitment Campaigns
Date posted: May 18, 2016
Reading Time: 9 minutesHot on the heels of Instagram and Twitter’s recent newsfeed changes, recruiters can expect another important social media platform to...
“INTERACTIVE CONTENT” IS WHAT’S NEXT: 4 WAYS YOUR SCHOOL CAN GET IN THE GAME
Date posted: May 11, 2016
Reading Time: 10 minutesWhy does interaction matter in content marketing? Research has firmly established that when we actively participate in an exercise, we’re...
HEM is Presenting a Special Google Analytics Workshop at ICEF North America in Toronto!
Date posted: May 6, 2016
Reading Time: 2 minutesWe’re excited to announce that as part of the ICEF North America Workshop in Toronto next week, Higher Education Marketing...
How the Latest Instagram & Twitter Newsfeed Changes Affect Your School’s Social Media Marketing Strategy
Date posted: May 4, 2016
Reading Time: 9 minutesThe ever-changing landscape of social media marketing seems to be shifting once again, with two major players announcing changes to...
Marketing Automation: 3 Routes to Smarter Student Recruitment
Date posted: April 27, 2016
Reading Time: 7 minutesMarketing automation. The term conjures up images of computer-generated messages going out to prospects in spammy abundance, de-humanizing brands and...