YouTube is one of the best education lead generation platform. YouTube videos are low-cost advertising assets for colleges and universities....

Smart phones and tablets now account for about 20% of global web traffic (with smartphones at around 15% and tablets...

Good marketing is all about segmentation. If you truly understand your market and communicate effectively with them you will be...

This year’s Horizon Report on Emerging Technology recently identified six technologies that are expected to break into the education mainstream...

We’ve discussed the importance of mobile-friendly Web resources and a strategic social media plan, but what does all this mean...

A new survey from Noel-Levitz, OmniUpdate, CollegeWeekLive, and NRCCUA® (the National Research Center for College & University Admissions) asked nearly 2,300 college-bound high...

EDUCAUSE Learning Initiative (ELI) and the New Media Consortium (NMC) recently released the 2012 Horizon Report (the 9th edition of...

Last week, UQAM launched UQAM Mobile, the first mobile version of a university website in Quebec. Developed for smart phones...

Why Your School Needs to go Mobile

Date posted: June 30, 2011

source 2012 is expected to be the year smart phones and tablet computers will take over laptops. A recent survey...

Thinking of Going Mobile?

Date posted: January 26, 2011

Have you been thinking about going mobile? You should be. Every day there are more and more advantages to developing a mobile friendly website. Find out how your school's site can benefit from Higher Education Marketing's SMS Mobile Marketing and SMS Alerts.