Increasing Organic Engagement in Social Media Marketing for Education Institutions
Date posted: July 24, 2019
Reading Time: 13 minutesWhile decreasing organic reach on social media has been a problem for businesses for some time now, Facebook’s 2018 ‘Friends...
An Introduction to Social Listening for Schools
Date posted: July 10, 2019
Reading Time: 11 minutesDo you know what people are saying about your school online? How do they feel about your main competitors? What...
The Essentials of Digital Marketing for Business Schools
Date posted: June 19, 2019
Reading Time: 15 minutesDigital Marketing for Business Schools has always been one of the education sector’s most unique and dynamic areas. Serving a...
News Feed Posts vs. Social Media Stories for Schools: Which Option is Best for Your Content?
Date posted: June 12, 2019
Reading Time: 9 minutesThe rise of stories across different social media channels over the past few years has been nothing short of remarkable....
LinkedIn Sponsored InMail Online Courses Help Schools Create Effective Ads
Date posted: June 5, 2019
Reading Time: 10 minutesIf you are looking for an intelligent, engaged, and ambitious audience, LinkedIn certainly ticks all the boxes. A longstanding mainstay...
11 Ways to Create Better Social Media Stories for Schools
Date posted: May 1, 2019
Reading Time: 9 minutesAt this point, you’ve probably come across your fair share of stories on social media channels like Facebook, Instagram and...
Charting the Enrollment Journey in Higher Ed Social Media
Date posted: March 27, 2019
Reading Time: 10 minutesThinking in terms of the enrollment journey can be helpful for schools in every area of inbound marketing. By considering...
How to Promote Higher Ed Social Media Posts Effectively
Date posted: February 13, 2019
Reading Time: 9 minutesIt’s an unfortunate fact of life for many social media marketers that no matter how much time and energy you...
Targeting International Students in the Middle East and North Africa
Date posted: February 6, 2019
Reading Time: 11 minutesThe MENA (Middle East and North Africa) region gets a lot of attention in the international student recruitment world, and...
The Unique Challenge of Recruiting International Students from Europe
Date posted: January 23, 2019
Reading Time: 11 minutesWhen discussing new opportunities for international students, experts are often keen to talk up the prospects of markets like India,...