How to Create a Social Media Marketing Strategy for Schools
Date posted: March 17, 2021
Reading Time: 12 minutesThe world of social media marketing is constantly changing, introducing new trends and technologies that open a world of opportunities...
Your School’s Guide to Higher Ed Social Media Stories in 2021
Date posted: March 3, 2021
Reading Time: 9 minutesWith more social media channels adopting the ‘stories’ feature, and more companies using this format to build their brands, it’s...
The Impact of the iOS 14 Update on Facebook Ads for Schools
Date posted: January 27, 2021
Reading Time: 9 minutesOver the past number of months, a storm has been brewing within the digital community over Apple’s impending iOS 14...
Choosing the Right Objectives in Education Social Media Advertising Campaigns
Date posted: January 13, 2021
Reading Time: 11 minutesWhat do you want your social media ad campaigns to accomplish? Are you looking to increase your presence on Facebook,...
6 Higher Education Marketing Trends to Watch
Date posted: December 30, 2020
Reading Time: 6 minutesPredicting marketing trends in an ever-evolving digital landscape is always a challenge. With ongoing changes in technology, student behavior, and...
TikTok University Marketing: A New Social Media Trend for Schools
Date posted: December 2, 2020
Reading Time: 10 minutesWhat started as a platform known for karaoke-style videos and dance challenges has evolved into a social media giant, quickly...
The Benefits of LinkedIn Conversation Ads for Schools
Date posted: November 11, 2020
Reading Time: 9 minutesThe student recruitment process is essentially an ongoing conversation with your prospects. As you attempt to nurture them towards enrollment,...
7 Ways Language Schools Can Boost Bookings with a Digital Marketing Audit
Date posted: November 4, 2020
Reading Time: 12 minutesCreating a cohesive digital marketing strategy isn’t always easy for language schools. After all, their prospects tend to be spread...
7 Core Elements of a Social Media Marketing Audit for Schools
Date posted: August 5, 2020
Reading Time: 13 minutesHow well do you think your school uses social media? Are you up to date with all the latest trends...
How to Provide an In-Person Admissions Experience Online
Date posted: July 1, 2020
Reading Time: 10 minutesAlthough every aspect of higher education has become digitized, that doesn’t mean that personal connections are less important in the...