5 Social Media Marketing Trends Your School Needs to Know About in 2017
Date posted: December 28, 2016
Reading Time: 8 minutes2016 once again saw a flood of changes in the world of social media. From new features – such as...
5 Important Factors To Consider When Developing Multi-Lingual Websites for International Student Recruitment
Date posted: November 16, 2016
Reading Time: 10 minutesA multilingual website can make an international student’s first contact with your school more useful, welcoming and actionable. It can...
Beyond Responsive: Mobile Optimization for Universities
Date posted: October 26, 2016
Reading Time: 8 minutesHave you pulled up your school’s website and application on your phone recently? The foundation for all digital marketing activities...
Stories, Moments, and Memories: 3 New Instagram, Twitter & Snapchat Features Recruiters Need to Know About
Date posted: September 21, 2016
Reading Time: 8 minutesWhen a social media platform introduces a new feature, being among the early adopters can be crucial for marketing success....
Augmented Reality in Higher Education: 7 Recruitment Uses
Date posted: August 31, 2016
Reading Time: 11 minutesPokemon Go helped make augmented reality familiar to a mass audience in 2016. It also encouraged education marketers to imagine...
3 Key Areas to Update, Upgrade, and Upscale Your School’s SEO Strategy
Date posted: August 24, 2016
Reading Time: 10 minutesHow often do your review your SEO strategy? While certain SEO best practices-such as well indexed, quality content, and strategically...
Higher Education Mobile Apps: 8 Ways to Recruit and Retain Students
Date posted: April 13, 2016
Reading Time: 13 minutesA university mobile app can support recruitment and student success, but only when it solves recurring problems better than the...
Tips for Better Higher Education Pay-Per-Click (PPC) Marketing
Date posted: October 27, 2015
Reading Time: 8 minutesAs the student post-secondary search moves increasingly online, competition is heating up among colleges and universities to get noticed. It...
Visual Storytelling with Instagram’s New Ads for Colleges
Date posted: October 21, 2015
Reading Time: 8 minutesInstagram Opens Advertising to All Businesses If you’ve been following the social media trends favouring increasingly mobile and image-based content,...
Visual Storytelling with College Instagram Ads
Date posted: October 21, 2015
Reading Time: 8 minutesInstagram Opens Advertising to All Businesses If you’ve been following the social media trends favouring increasingly mobile and image-based content,...